Research and Strategy

Looking for a little more meat?

Research Services

Employee Engagement Report

Our research process gathers insightful feedback, ideas, and input from specific employee segments and centers of influence. We’ll identify how young employees and prospective employees view your organization’s brand, employee experience, and other factors influential in their decision to engage.

Membership Engagement Report

Our research process gathers insightful feedback, ideas, and input from specific membership segments and centers of influence. From brand to member benefits and gaps in leadership and vision, we customize our research to find the exact information your association needs to grow and stay relevant among younger generations.

State of the Industry Report

Our research division authors customized reports for clients on topics related to engaging the future of the workforce. These State of the Industry reports draw upon industry research and workforce trends and key industry challenges from the perspective of industry executives. XYZ U does research, conducts interviews, authors and designs a report that provides a workforce outlook as well as best practices for engaging future employees.

Stay relevant.

You need to know why younger generations aren’t engaged and what they want, need, and expect from your organization.

XYZ University’s research draws upon years of generational research and in-depth experience working with organizations all over the world. We will uncover the answers you need to engage Generations X, Y, and Z.