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FAQs

& Answers

All your questions, answered in one place.

Sarah Sladek

Sarah Sladek

Who is Sarah?

Sarah Sladek is a renowned author, speaker, and CEO of XYZ University, an organization specializing in engagement and belonging, especially for younger generations. With expertise in generational trends, she is a pioneer in addressing the challenges of engaging younger generations. Sarah has authored several books, including “Talent Generation,” “The End of Membership As We Know It,” and “Knowing Y”, and she has been featured in prominent media outlets for her insights on workforce dynamics and generational shifts. Sarah is dedicated to helping organizations adapt and thrive in a rapidly changing landscape, and her insights have made her a sought-after consultant and keynote speaker globally.

I want to hear Sarah speak. How can I figure out where she’s headed?

Check out the Upcoming Events! The calendar lists events XYZ University is hosting as well as upcoming public events where Sarah is speaking. (Note: Client events that are private are not listed here.) 

How much does it cost to book Sarah to speak at my event?

Sarah is an experienced keynote speaker who brings multi-media, interactive, customized experiences to every audience. To check her availability and rates, simply complete this short form and someone will get back to you right away.

I’m ready to book Sarah to speak at my event; who do I contact?

Fantastic! You won’t be disappointed. To start the reservation process, simply complete this short form and someone will get back to you right away or contact Brittnee Ennis, Sarah’s virtual assistant at hello@xyzuniversity.com.

I’m a member of the media, a podcaster, journalist, or content creator seeking to interview Sarah; who do I contact?

Please complete this short form so we can gather additional details and confirm Sarah’s availability. You can also contact Brittnee Ennis, Sarah’s virtual assistant at hello@xyzuniversity.com and she will circle back right away.

ALL ABOUT OFFERED

Courses

Do your courses provide CAE credits?

Yes! You can find the exact number of credits provided per course when registering.

How long does a course take for an individual to complete?

We have a variety of courses ranging from micro-learnings that take approximately 20-30 minutes to full courses that vary in length. Each course identifies its approximate length when registering.

Courses

GETTING ACCESS TO

Books, Podcasts, and Other Resources

How can I order a copy of Sarah’s books?

You can learn more about Sarah’s books and order them on our website by clicking here.

Where all can I listen to Sarah’s podcast, The Membership IQ?

You can listen to The Membership IQ on Amazon MusicSpotifyiHeartRadioour website, or BuzzSprout.

I’d like to interview Sarah for my upcoming podcast, book project, or article; who do I contact?

Please complete this short form so we can gather additional details and confirm Sarah’s availability. You can also contact Brittnee at hello@xyzuniversity.com and she will circle back right away.

Books Podcasts & Other Resources

WHAT YOU NEED TO KNOW

About XYZ University

When and why was the company founded?

Sarah Sladek launched XYZ University in 2002. She came up with the idea after working for several organizations early in her career struggling to remain relevant and engage younger generations. 

What does the XYZ University name mean?

XYZ University quite literally refers to generational training. XYZ = Generations X, Y, and Z. University = a destination for learning. This is because the company originally launched in 2002 as a generational research firm. 

However, this expertise expanded in 2007. Since that time we’ve actively researched demographics and youth culture in addition to social change, organizational cultures, engagement behaviors, and change management strategies. We adopted this comprehensive approach for two reasons:

  1. To identify what inspires membership and employee engagement and the feeling of belonging.

  2. To identify the strategies proven to successfully re-position organizations to achieve higher levels of engagement.

As a result, XYZ University promises to deliver ‘Next Gen Intelligence’, equipping organizations with the strategic guidance they need to engage people, create cultures of belonging, and position their organizations for both immediate and long-term growth. 

What’s the company’s mission statement?

Create communities and companies where people of all ages feel like they belong.

What services does the company provide?

XYZ University delivers the Next Gen Intelligence organizations need to reverse disengagement and decline and get to a place of relevance and growth. We do this via keynote presentations, workshops, board retreats, research, strategy development, events, and online courses. Our founder is a sought-after keynote speaker, the author of several books and research papers, a podcaster, and web show host.

What are XYZ University’s values?

We intentionally chose brand colors for the XYZ University logo which represent our core values.

The red hue resembles XYZ University’s commitment to being a company that puts people first. Red represents courage, joy, and care.

  • Courage because we're on a mission to break down barriers and disrupt the status quo.

  • Joy because we seek to spark joy by inspiring and motivating our clients and exceeding their expectations.

  • Care because we inspire community-building and create cultures of belonging.

What are XYZ University’s values?

XYZ University delivers the Next Gen Intelligence organizations need to reverse disengagement and decline and get to a place of relevance and growth. We do this via keynote presentations, workshops, board retreats, research, strategy development, events, and online courses. Our founder is a sought-after keynote speaker, the author of several books and research papers, a podcaster, and web show host.

The bright blue hue resembles XYZ University’s commitment to being future-focused. Blue represents innovation, knowledge, and healing.

  • Innovation because we're identifying new solutions through community-building, trends analysis, and visionary thinking.

  • Knowledge because we are committed to delivering Next Gen Intelligence and problem-solving through cognitive diversity.

  • Healing because we rid organizations of disengagement and decline, increase profitability and sustainability, and create inclusive cultures of belonging.

Does XYZ University have any credentials?

XYZ University is an approved CAE provider and many of our programs have been HRCI-certified approved as well. XYZ University is a certified women-owned business. Our founder, Sarah Sladek, is a member of the Forbes Business Council. She has received the following accolades: Woman Who Advances Associations, Talent Economy Influencer, Global Leader in Business Strategy, Innovative Company Award, and Quality of Life Award. Her book, MemberShift, received a Silver Non-Fiction Book Award. 

What types of organizations does XYZ University work with?

The largest percentage of our clients are membership organizations and corporations representing the healthcare, education, building and finance industries. With that being said, XYZ University has worked with organizations of alltypes, sizes, and geographies struggling to engage their people or plan for the future – from agriculture and interior design to technology and fitness.

About XYZ University

REACHING US

Communications and Customer Information

What happened to Membership University?

Membership University was previously launched as a platform for on-demand learning. An updated, considerably expanded course library now housed under XYZ University. But stay tuned! Membership University is being revamped as a program offering. 

Communications and Customer Info
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