XYZ University Blog

AI Won’t Save Your Association! | The REAL Fix for Membership Growth

I have a new book out! MemberShift: Why Members Leave and The Strategies Proven to Bring Them Back is a must-read for all who are...

Cheers to Commitment! Avoiding 'Hold My Beer' Leadership

I have a new book out! MemberShift: Why Members Leave and The Strategies Proven to Bring Them Back is a must-read for all who are...

Crisis Happens! How to be an Umbrella for your Members

I have a new book out! MemberShift: Why Members Leave and The Strategies Proven to Bring Them Back is a must-read for all who are...

The Greater Good in Membership

I have a new book out! MemberShift: Why Members Leave and The Strategies Proven to Bring Them Back is a must-read for all who are...

Embracing Diversity Beyond Pride Month

Chris Beaman, CAE offers a reminder of our collective responsibility to champion diversity and inclusion every day

My Invitation to the White House

We the people. When I was invited to the White House for an opportunity to meet with and hear from the President Biden’s team of senior...

Embracing Globalization and Technology: Transforming Membership Associations

In today’s interconnected world, where boundaries are blurred and technology connects us like never before, membership associations face...

Embrace Change! …or Be Left Behind.

There’s a lot of sameness in our products and our purchases. For manufacturing purposes, we want things to look and be the same. But we…...

Forecasting for the Future: How to Prepare for (and Embrace!) Change

Some of us don’t like cold weather – myself included. I’ll take a hot, sunny day any day over snow! We can’t change the weather or the...

New, Now, Next: A Successful Strategy for Membership Growth

On a recent trip to Hawaii, my husband and I ventured up a mountain, following the signs which told us a scenic overlook was just up...

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