XYZ University Blog

Just about every association executive I have spoken with is always looking for a better way to sustain and increase their engagement...

According to research by Pew Internet, 55% of U.S. adult cell phone owners use their mobile phones to access the internet, nearly double...

When you’re interacting with prospective new members, you need to have a convincing pitch. I’m sure you’ve all heard some bad ones. I...

Last time we were together, we discussed the disconnect between Baby Boomer centric Associations and Gen X and Gen Y membership recruits....

This post is part of XYZ University’s “Next Generation Association” blog series, highlighting associations around the country who are...

In 1965, 75 percent of all physicians belonged to the American Medical Association. Today less than 25 percent do. This decline can be...

The staff and volunteer leadership of today’s professional associations are faced with two related realities. One, Generation Y is on the...

This blog was written to help organizations better understand why they are challenged with differing generational demographics. Our...

I recently learned that a Baby Boomer turns 65 years of age every 7 seconds in the United States. Up until now, Baby Boomers have been...

How many readers of this blog get emails from various organizations inviting you to an upcoming conference or event? Or, as an...

What do you suppose was the first thing I did when considering whether or not to join a professional organization? I asked current...

We know that there are key points when recruiting new members to any organization that are crucial to survival. But focusing only on...

Do you feel like your association welcomes change? Most associations are dangerously slow to adapt to change due to outdated traditions...

Your association has probably been a resource for professionals to share useful and specific inside industry knowledge for years. You may...

The 2012 Pulse report by Greenfield Services Inc. is out, a sort of crystal ball for associations. What does the report show and what...

According to CNN, approximately 75% of people get their news from social media sites. This includes information about upcoming events,...

Your members are with you because you have fulfilled an expectation for them and can provide them with something valuable they feel...

With all the recent posts about associations and the struggle with advocacy, you might be wondering if it’s a lost cause for your...

This month, we’ve been talking about advocacy as it relates to membership associations, specifically from a political standpoint....

I work at an association and understand the value they offer. So when I get into a hobby I look for associations that may be helpful. My...