This is Next Generation Intelligence

Since 2010, XYZ University has published cutting-edge research.

5 Turn-Around Strategies for Associations

This report profiles 12 associations which are innovating to increase relevance and value, and observing increased engagement as a result.

Teaching Gen Z

This report, authored by Gen Z students, provides insight into what today’s students want and need in terms of education and workforce preparedness.

Ready or Not – Here Comes Z

We survey Gen Zs globally to identify the influences that uniquely define this generation in an effort to prepare employers or what – and who – is coming next.

Why They Quit

Workforce disengagement and turnover are at an all time high among young professionals. We identify the reasons why and how employers can reverse the trends.

Gen Z

We research the arrival of Generation Z (1996-2009), providing a preview of what will define and drive this next generation of workers and consumers.

America’s Aging Workforce Crisis

An update to “America’s Aging Workforce Crisis”, co-produced with GradStaff.  Best practices to reduce turnover and retain young workers.

Getting Gen Y to Buy

Strategies to get the Millennial generation—also known as Generation Y–to purchase products and services.

Engaging Young Generations

Our research provides valuable insights on how to engage the largest and youngest workforce majority in more than 30 years.

Scary Workforce Stats

In celebration of Halloween, XYZ University identified 52 scary workforce stats to get executives excited about, and maybe a little scared, of demographic shifts in the workforce.

Advocacy in Associations

The findings from this survey serve as a starting point to pinpoint the hurdles that associations currently face in furthering advocacy efforts, especially in regards to engaging younger generations.

America’s Aging Workforce Crisis

In the wake of Boomer retirements, many industries are grappling with skilled labor shortages and a loss of critical knowledge. This report features recommendations for improving the odds of talent succession.

New Generation, New Politics

This research paper examines the engagement of younger generations in the political processes and leadership of the United States. Our research, which included surveying 18-40 year olds, suggested younger generations pose the greatest challenge and the greatest opportunity to America’s political landscape.