Why the Generational Topic is More Controversial — and More Relevant — Than Ever
By Sarah Sladek There’s been considerable debate in recent weeks on the topic of generations. The ‘OK, Boomer’ campaign reached a fever-pitch globally. The phenomenon started when an unidentified Boomer man posted a rant on TikTok against young people. Thousands of teens and 20-somethings on TikTok responded, posting videos and memes and even creating ‘Ok, Boomer’ merchandise. The campaign has been referred to as a “mass retaliation" by Gen Z to the political, economic, and environmental choices made by decision-makers which have negatively impacted this...
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